(707) 578-7700


Transforum 2023 Registration

Transforum 2023 Registration

May 4-6, 2023 | Santa Rosa, California

This event has concluded. Order event recordings HERE.

Early Bird Rates & Registration Deadlines:

Early-bird rates for in-person registration are available thru March 8th. Starting March 9, regular rates apply. Hotel+event package registration closes April 4th. Event-only advance registration closes April 27th (one week prior to the event), however, you may still register at the door.

All In-Person Registrations Include:
  • Full conference attendance (3 days)
  • Reception with light hors d’oeuvres on Thursday evening
  • Two lunches (Friday & Saturday)
  • Daily morning coffee service
  • Celebration banquet dinner on Saturday evening

Registration Options:

1) In-Person Event-Only Registration: Early-bird discount available thru March 8th. Advance registration closes April 27th (subsequently, you must register at the door). Event-only registrants are responsible for their own lodging. See list of additional recommended hotels and accommodations HERE.

Individual Rate: $200 early bird | $215 regular rate | $230 at the door
Married Couple/Family Rate*: $375 early bird | $400 regular rate | $425 at the door

*Applies to married couples or any two immediate family and household members.

2) In-Person Event + Hyatt Hotel Package Registration: Closed April 4th. Includes 3 nights’ hotel accommodations (Thurs, Fri & Sat nights) at the Hyatt Regency Sonoma Wine Country. CLICK HERE to learn more about included amenities. The Saturday evening banquet will be hosted at the Hyatt.
Hotel Check-In: 3pm | Hotel Check-Out: Noon

Single Occupancy Rate: $999 early bird | $1,120 regular rate
Double Occupancy Rate: $1,150 early bird | $1,220 regular rate

3) Livestream Event: We are pleased to offer virtual event attendance which includes livestream access to 6 keynote sessions, 3 “Making it Real” presentations, 2 featured breakout workshops, and 3 optional Zoom discussion groups (must RSVP by May 1st), plus access to all recordings for 30 DAYS.

—Livestream Rate: $59 for one individual or household

Note to GoBusiness/GoLife/GoCitizen Students: Virtual attendance of the Transforum or regional events can fulfill the intensive requirement IF you watch all the sessions, attend all Zoom discussion breakouts, listen to recorded workshops (sent to you at no additional charge), and submit a short summary paragraph for each workshop as proof of participation. Email info@gostrategic.org for info.

Event Auditing:

The Thursday and Friday evening sessions at 7pm may be audited by donation (show up at the door).
Day session attendance is exclusive to full registrants with the exception of alumni auditing (Contact our offices for details).

Adjustments & Special Circumstances:

For hotel adjustments (such as adding Wednesday or Sunday night), payment plans, split payments between parties, or other special circumstances, please do NOT register online and do NOT contact the hotel; rather, call the GoStrategic offices at 707-578-7700.

Celebration Banquet:

All full-event registrations INCLUDE a ticket to our Celebration Banquet: 6:30 pm, Saturday, May 6th. Additional tickets for any guests not attending the main conference may be purchased a la carte HERE.

Event Refund Policy:

Cancellation by February 20: Full refund less a $20 processing fee
Cancellation by March 20: Full refund less a $50 cancellation fee
Cancellation after March 20: No refund; however reservation is transferable